Background: In late 2016, I worked on a couple of projects for IKEA. I produced and directed several videos for IKEA, which were created primarily for internal use with their employees. One project sought ways to engage their IKEA FAMILY members in how to live a more sustainable life at home. I explore the process behind the initiative here:
Director & Editor: Wil Kristin
Photography: Zippy Etzel
Animation: Black Math
Learn more about this project here.